Cookie Policy
Last updated: September 29, 2026
1. What cookies are
Cookies are small text files a website stores in your browser. Similar technologies include local storage and tracking pixels. We call them all “cookies” here. Some are set by us (first-party); others are set by services we use, such as Google (third-party). This policy is part of our Privacy Policy.
2. Your consent
- EU, EEA, UK and Switzerland: you'll see a consent message from Google, a Google-certified consent management platform. Advertising and analytics cookies are only used for the purposes you agree to. You can choose non-personalised ads, and you can change your choice at any time via the “Privacy and cookie settings” link shown on the page.
- US states with privacy laws (such as California): you may see a Google message with a “Do not sell or share my personal information” option. See US state privacy rights.
- Everywhere else: by using the site, you agree to the cookies described here. You can still block or delete them using the options in Managing cookies.
Essential cookies don't need consent because the site can't work properly without them.
3. Essential cookies & storage
| Name | Set by | Purpose | Duration |
|---|---|---|---|
__session | Clerk | Keeps you signed in | Session / short-lived, refreshed |
__client_uat | Clerk | Tells the site whether you're signed in | Up to 1 year |
__clerk_* | Clerk | Sign-in security and session handling | Varies |
__cf_bm | Cloudflare | Bot and abuse protection | 30 minutes |
wz_cc | Wallpaperz | Your country (from your IP address), so we know whether to ask for consent before loading analytics | 1 day |
theme | Wallpaperz (local storage) | Remembers light or dark mode | Until you clear it |
pwa-* | Wallpaperz (local storage) | Remembers if you installed or dismissed the app prompt | Until you clear it |
github_star_count | Wallpaperz (local storage) | Caches the GitHub star count shown in the header | Until you clear it |
The site can also be installed as an app, which stores files in your browser (a service worker cache) so it loads faster.
4. Analytics
| Service | Cookies | Purpose | Duration |
|---|---|---|---|
| Google Analytics 4 | _ga, _ga_* | Counts visits and measures which pages are used | Up to 2 years |
| Microsoft Clarity | _clck, _clsk, CLID, MUID | Heatmaps and session replays to find usability problems | 1 day to 1 year |
| Cloudflare Web Analytics | None | Privacy-friendly page view counts, no cookies | No cookies |
In the EU, EEA, UK and Switzerland, Microsoft Clarity loads only after you consent, and Google Analytics sets no cookies until you do.
Opt out of Google Analytics with the Google Analytics opt-out add-on. Learn how Microsoft uses data in the Microsoft Privacy Statement.
5. Advertising (Google AdSense)
Free use of Wallpaperz is paid for by ads served by Google AdSense. Google and its partners use cookies (for example __gads, __gpi, __eoi, and IDE on doubleclick.net) to serve ads, limit how often you see the same ad, detect fraud, measure results and, where you allow it, show personalised ads based on your visits to this and other websites. Some last up to 13 months.
Pro and Lifetime members don't load the AdSense script, so no advertising cookies are set by our site for them once signed in.
6. Managing cookies
- Change your consent choice with the “Privacy & cookie settings” link in our footer (it reopens Google's consent message where one is shown) or the privacy settings link from that message.
- Block or delete cookies in your browser settings. Blocking essential cookies will stop sign-in from working.
- Opt out of interest-based ads at adssettings.google.com, optout.aboutads.info (US) or youronlinechoices.eu (EU).
- Clear local storage by clearing your browser's site data for wallpaperz.in.
7. Contact
Questions about cookies? Email contact@wallpaperz.in.